Farmers need to be good at a little bit of everything—from growing and marketing to strategic planning. Chaz Shelton of Merchant’s Garden in Tucson, Arizona, approaches farming from a slightly different angle. He earned his MBA at Indiana University-Bloomington and is using that broad business knowledge to manage his hydroponic and aquaponics operation with co-founder Bill Shriver.
Shelton’s interest in farming began more out of an interest in public health. While working with the Philadelphia Department of Public Health in Pennsylvania several years ago, he often saw how poor eating led to adverse health outcomes. He solidified his idea that instead of shipping food from faraway farms into urban environments, he could bring farming into the city.
That led two years ago to the formation of Merchant’s Garden, an urban farming enterprise whose mission, according to the company website, is to “make fresh food accessible and affordable to everyone using the science of aquaponics and hydroponics.” The farm was started with the help of investors and the business accelerator organization Startup Tucson. It launched just as Shelton was finishing up his MBA. Read more